You might not be able to stop a crisis hitting, but you can control your brand’s reputation going into that crisis. Using a combination of long-term public relations work and…
Crisis Communications
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At the Corporate Affairs Summit towards the end of last year, I heard Dr Steve Van Riel (Head of insight and innovation at Teneo) talk about what trust means to an organisation. He talked about the…
For many years, communicators (including me) have told companies to focus on communicating only high-quality information during a crisis. A crisis is no time for niceties, or corporate messages. No-one…
We know that allyship, and acting in line with your values, isn’t easy. If those values are to support, work with, recognise and represent marginalised communities putting those values into…
Values aren’t about marketing, they’re about strategy. It’s easy for brands to say what people want to hear (and to switch messages once the political climate changes, as we’ve recently…
Team psychological safety in the workplace plays an essential role in creating a healthy culture. The term was first coined by psychologist Carl Rogers in the 1950s, and the…
A couple of weeks ago, Tamara and I had the privilege of speaking to Jonathan Taylor, a whistleblower whose world was turned upside down when he exposed his employer for…
Organisations that work to create more diverse cultures and hire diverse teams perform better than those that don’t. It’s something that researchers and analysts, like McKinsey, have reported for years. …
2024 saw some big crises for brands. Here is our pick of the biggest: Boeing’s bad year It was a(nother) bad year for Boeing. A 737 Max 9 lost a…
When we run simulation exercises, almost every team says the same thing: “We were too slow to act. Time ran away from us!” They’re right. Time does run away from…