Social Media Crisis Archives - Page 2 of 3

How to handle a crisis when it’s really not your fault

When a major credit checking agency (well, the major credit checking agency) experiences a data breach, it’s not just its reputation on the line, but that of its client. T-Mobile USA has been dealing with a crisis not of its…

Gemma StoreyOctober 7, 2015

How to handle a crisis when it’s really not your fault (Demo)

When a major credit checking agency (well, the major credit checking agency) experiences a data breach, it’s not just its reputation on the line, but that of its client. T-Mobile USA has been dealing with a crisis not of its…

Gemma StoreyOctober 7, 2015

Lessons from the #DSMLFSession on social media crisis

Yesterday, we saw the participant side of dealing with a social media crisis, today, I wanted to share observations from the other side of the simulation. Managing a social media crisis first thing on a Monday morning is not everyone’s…

Lisa BarnettSeptember 25, 2015

How consistent is your crisis messaging?

The adulterer’s website of choice, Ashley Madison, recently went through a significant reputational crisis when hackers cracked its database and stole the records of more than 37 million users (or so the hackers claim). The hackers said: “Avid Life Media…

Gemma StoreyJuly 29, 2015

Judging authenticity during a #smcrisis

According to a recent article on bbc.co.uk, during a crisis, the believability of a tweet is linked to how authentic and spontaneous it appears. Spontaneous tweets – ones that people post in the moment, when events are unfolding around them…

Gemma StoreyJuly 15, 2015

Lessons in crisis management, from #prwcrisis 2015

Last Thursday, Polpeo ran a crisis simulation at PR Week’s Crisis Communications conference. We were in good company. There were some very inspiring and thought-provoking speakers, talking candidly about their experience of crisis, including representatives from Network Rail, Serco, TSB,…

Kate HartleyJune 22, 2015

Social Media Crisis30

Boeing: Too Big to Fail?

WJH Shorts: The BrewDog Controversy

WJH Shorts: The Anthropic Trump Feud

Trust in your brand builds crisis resilience

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