At 7:30pm on Sunday 9th April passengers aboard United Airlines flight 3411 started tweeting about an incident as they waited for take-off. Some tweeted the airline, others local news channels….
reputation management
If you’ve ever wondered what a live social media crisis simulation would be like, now’s your chance to find out! The Polpeo team will be at this month’s Digital Download…
We’ve run a series of crisis simulations for the PRCA over the past two weeks (London 27 November, Edinburgh 28 November, Manchester 29 November and Bristol on 30 November). They…
Chipotle spent half of 2015 going through repeated crises as customers across America came down with illnesses. It had to deal with: E.coli outbreaks in Seattle (July 2015, five people…
On 21st October 2015 customers of UK telecoms provider, TalkTalk, found that they couldn’t access their email, and the brand’s website was also down. The next day, TalkTalk announced that…
When the creative team thinks up a campaign, it’s natural for the focus to be on creating a campaign that serves the audience’s needs and communicating the message that you…