A regular star of the crisis simulations I write for Polpeo is someone I call AnarchySteve. For years, he’s been one of my go-to guys for causing simulation participants headaches….
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Years ago, I had a Homer Simpson #doh moment when I fell for, and re-shared, some inane Facebook post warning people of something dire and technology related. This post had…
Issues that used to be dealt with between the customer and the organisation are now easily shared with the wider world. As a result, organisations need to be willing to…
Brands can’t always control how people use their products, but, as we saw with Snapchat in April, they still have to deal with the fallout when things go wrong. Other…
Chipotle spent half of 2015 going through repeated crises as customers across America came down with illnesses. It had to deal with: E.coli outbreaks in Seattle (July 2015, five people…
February saw some big battles when it came to brands going through crises. For starters, the on-going fight between Apple and the FBI ramped up. The tech industry gets behind…
When a major credit checking agency (well, the major credit checking agency) experiences a data breach, it’s not just its reputation on the line, but that of its client. T-Mobile…
The adulterer’s website of choice, Ashley Madison, recently went through a significant reputational crisis when hackers cracked its database and stole the records of more than 37 million users (or…
When a business is going through a crisis, one of the primary functions of its CEO is to steer it through the storm. But what if the CEO is the…
The Polpeo team had a great time running the simulation component of the Direct Marketing Association’s social media crisis workshop on 22/05/14. The participants battled to defend their fictitious brand,…