Social media has created a whole new headache for brands and their employees, and many are still getting to grips with it. It’s an issue that’s become more prominent as…
Social Media Crisis
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We’ve blogged before about how tricky it can be for brands to wade into political discussions, and right now, gender politics is one of the most heated areas of social…
How quickly could you get sign off on a statement during a crisis? When should you respond to individuals on social media? And how much information is too much? These…
British pub chain JD Wetherspoon shut down all of its 900+ pub’s social media profiles this week, with the chairman, Tim Martin, citing a variety of reasons. Apart from his…
I don’t know about you, but I didn’t need research to tell me that we’re all a bit angrier than we used to be. But, research we have. BMB recently…
Social media has revolutionised the way we communicate, but it’s also caused some problems. Issues that shouldn’t touch a brand can become reputational crises within hours. Fringe groups use social…
It’s not hard to understand why your team needs to train to deal with a crisis breaking on social media – one look at the news shows the power that…
We’ve run a series of crisis simulations for the PRCA over the past two weeks (London 27 November, Edinburgh 28 November, Manchester 29 November and Bristol on 30 November). They…
It was another month full of brands dealing with (or, in some cases, avoiding dealing with) reputational crises. Here are three that caught our attention. When apologies come far too…
Brands can’t always control how people use their products, but, as we saw with Snapchat in April, they still have to deal with the fallout when things go wrong. Other…